| DATE | PUBLICATION | TITLE OF THE ARTICLE | PAGE |
|---|---|---|---|
| 07.07.99 | BUSINESS TODAY | THE BRAND AS (ANTI-) PERSONA | 88 |
| 12.07.99 | BUSINESS WORLD | JINDAL ON THE MOVE | 8 |
| 15.07.99 | A&M | THE BIG FARCE | 19 |
| 12.07.99 | BUSINESS INDIA | THE SONY CHALLENGE | 52 |
| 19.07.99 | BUSINESSWORLD | REVAMP TIME AT DOORDARSHAN | 18 |
| 26.07.99 | INDIA TODAY | TELLING SHOTS | 86 |
| 02.08.99 | OUTLOOK | [V] IS LIKE THAT ONLY | 50 |
| 26.07.99 | BUSINESS INDIA | SONY HITS A SIX | 12 |
| 31.07.99 | A&M | DIAL A SONG | 10 |
| 09.08.99 | BUSINESSWORLD | MISSION IMPOSSIBLE? | 19 |
| 09.08.99 | BUSINESSWORLD | PRIVATE FM IS SWEET MUSIC TO BECIL'S EARS | 31 |
| 07.08.99 | BUSINESSTODAY | WAR LOSES OUT ON THE BOUNDRY | 36 |
| 16.08.99 | OUTLOOK | ADVERTISING (Q BASE ) : SET AND MATCHPOINT | 59 |
| 15.08.99 | A&M | DANCE OF THE PEACOCK | 111 |
| 23.08.99 | OUTLOOK | AUTONOMY BE DAMNED | 66 |
| 23.08.99 | INDIA TODAY | THERE'S NO BIZ LIKE WAR BIZ | 62 |
| 23.08.99 | INDIA TODAY | WHO SEES WHAT ON TELEVISION | 72 |
| 23.08.99 | INDIA TODAY | PITCHED BATTLE | 72 |
| 23.08.99 | INDIA TODAY | AN IMAGE MAKEOVER | 85 |
| 22.08.99 | BUSINESS TODAY | THE NEW CHANNEL CHALLENGE | 35 |
| 22.08.99 | BUSINESS TODAY | DECLARING WAR ON ENTERTAINMENT | 36 |
| 30.08.99 | OUTLOOK | BROADCAST BLUES | 71 |
| 23.08.99 | BUSINESSWORLD | NOT CRICKET | 46 |
| 06.09.99 | OUTLOOK | BOMBAY BUCCANEERS | 57 |
| 23.08.99 | BUSINESS INDIA | END GAME FOR TV SOFTWARE HOUSES? | 12 |
| 23.08.99 | BUSINESS INDIA | TV FOR KIDS... | 14 |
| 23.08.99 | BUSINESS INDIA | MORE OF ZEE | 21 |
| 23.08.99 | BUSINESS INDIA | BEYOND TV | 35 |
| 23.08.99 | BUSINESS INDIA | CRICKET TELECAST RIGHTS : ZERO SUM GAME | 38 |
| 13.09.99 | OUTLOOK | TUSSLES ON THE TUBE | 41 |
| 13.09.99 | BUSINESSWORLD | THE IRIDIUM EFFECT | 40 |
| 13.09.99 | BUSINESSWORLD | STRETCHING THE SOUND | 46 |
| 20.09.99 | OUTLOOK | SHAKIN' MOVER | 72 |
| 22.09.99 | BUSINESS TODAY | SWITCHING CHANNNELS | 26 |
| 20.07.99 | STRATEGIST | FOR A FEW SECONDS MORE | 2 |
| 31.08.99 | STRATEGIST | CHANTS OF CHANGE | 1 |
| DATE | PUBLICATION | TITLE OF THE ARTICLE | PAGE |
|---|---|---|---|
| 01.08.99 | FEMINA | BEAUTY NEWS | 43 |
| 07.08.99 | BUSINESS TODAY | FOR SHAMPOOS, SMALL IS BEAUTIFUL | 30 |
| SEP 1999 | READER'S DIGEST | A HEADWAY TOWARDS BETTER HAIR | 105 |
| 06.09.99 | BUSINESS INDIA | P&G'S NEW STRATEGY | 12 |
| DATE | PUBLICATION | TITLE OF THE ARTICLE | PAGE |
|---|---|---|---|
| 15.07.99 | A&M | IN THE MARKET | 7 |
| 15.07.99 | FEMINA | SEASONS OF MY LIFE | 84 |
| 26.07.99 | BUSINESS INDIA | GODREJ SOAPS IN TALKS TO SELL KEY BRANDS | 28 |
| 31.07.99 | A&M | DAVID TURNS GOLIATH | 34 |
| 01.08.99 | FEMINA | SKELETONS IN THE TENT | 114 |
| 07.08.99 | BUSINESS TODAY | DETTOL SOAP NEEDS PROTECTION | 26 |
| 07.08.99 | BUSINESS TODAY | DISTRIBUTION : RURAL DISLOYALTY | 27 |
| 15.08.99 | A&M | THE SOAP OPERA | 30 |
| 31.08.99 | A&M | SCINTILLATING FRESHNESS | 95 |
| 23.08.99 | BUSINESS INDIA | SANTOOR REJIG | 12 |
| 15.09.99 | FEMINA | NORTH EAST BOUND | 129 |
| 06.09.99 | BUSINESS INDIA | BACK TO SQUARE ONE | 22 |
| 20.09.99 | BUSINESS INDIA | A BUY-BACK SOAP OPERA | 72 |
| 10.08.99 | STRATEGIST | FRESH ASSAULT | 3 |
| 30.09.99 | A&M | IN THE MARKET | 7 |
| 30.09.99 | A&M | BATTLE TO WATCH | 8 |
| 30.09.99 | A&M | FIVE YEARS AGO | 14 |
| 30.09.99 | A&M | INSPIRED PERSPIRATION | 100 |
| DATE | PUBLICATION | TITLE OF THE ARTICLE | PAGE |
|---|---|---|---|
| 05.07.99 | BUSINESSWORLD | NETCRACKERS SUITE | 55 |
| 12.07.99 | OUTLOOK | HEAR SAY: GIANT ENTRY | 41 |
| 07.07.99 | BUSINESS TODAY | WHO WON THE WORLD CUP? | 27 |
| 12.07.99 | BUSINESSWORLD | INDIA'S MOST RESPECTED COMPANIES | 20 |
| 12.07.99 | BUSINESSWORLD | A NEW SPIN, OR SPINOFF | 28 |
| 12.07.99 | BUSINESSWORLD | JUICE+FIZZ=UNCERTAINTY | 40 |
| 31.07.99 | A&M | THE REAL TASTE | 9 |
| 31.07.99 | A&M | GARBAGE IN, GOLD OUT | 76 |
| 31.07.99 | A&M | THE END OF MARKETING AS WE KNOW IT | 82 |
| 31.07.99 | A&M | "CORNER THE COMPETITION" | 92 |
| 31.07.99 | A&M | ADVOCATING THE DIFFERENCE | 117 |
| 07.08.99 | BUSINESS TODAY | THE FIZZ GOES FLAT FOR THE COLA WARRIORS | 34 |
| 31.08.99 | A&M | COUNTER FIZZ | 10 |
| 23.08.99 | BUSINESS INDIA | DOES IT HAVE ENOUGH JUICE? | 92 |
| 23.08.99 | BUSINESS INDIA | FRESH FROM FLORIDA | 104 |
| 23.08.99 | BUSINESS INDIA | NOT JUST ANOTHER BUZZWORD | 116 |
| 01.09.99 | FEMINA | LOOKS THAT WIN | 12 |
| 13.09.99 | BUSINESSWORLD | HEY, THERE'S A CEO IN MY COKE 8 | 8 |
| 06.09.99 | BUSINESS INDIA | PEPSI TO INVEST RS1600 CRORE | 28 |
| 13.07.99 | STRATEGIST | IF YOU CAN'T BEAT'EM, JOLT'EM | 1 |
| 27.07.99 | STRATEGIST | FOUNTAIN ROOH AFZA PLEASE! | 2 |
| 30.09.99 | A&M | TOYS IN THE ATTIC | 50 |